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Partnership Dossier · Updated 2026 · Available for Q4/Q1 Campaigns

The media kit

Let's make tech worth talking about.

Soham Shome — founder and host of TechwalaTalks. Keyboards with real sound tests, gaming hardware with on-screen benchmarks, and creator gear, reviewed on video, on Instagram, and in long-form on this site.

Snapshot · 2026-10-27

01 The reach

Three channels, one voice.

Lifetime views
56K
YouTube
Subscribers + followers
50
YouTube only
Engagement rate
1.5%
Likes + comments / views
Videos published
36
YouTube
  1. YouTube@techwalatalks (opens in a new tab)

    Long-form hardware reviews, keyboard sound tests, PC benchmarks and Shorts.

    Snapshot · 2026-10-27

    Subscribers

    50

    • Long-form reviews
    • Shorts
    • Sound tests
    • PC benchmarks
    Lifetime views
    56K
    Avg. video views
    1.5K
    Engagement
    1.5%
    Cadence
    0.3/mo

    Long-form reviews · Shorts mirror the Reels

  2. Instagram 01@soham_ae (opens in a new tab)

    Soham's creator page: macro hardware Reels, unboxings and desk-setup aesthetics.

    Not connected

    Followers

    —

    • Macro Reels
    • Unboxings
    • Desk setups
    Avg. reel views
    —
    Posts
    —
    Engagement
    —
    Cadence
    —

    Reels-first

  3. Instagram 02@techwaltalks (opens in a new tab)

    also @techwalatalks

    The publication feed: bite-sized verdicts, spec carousels and launch spotlights.

    Coming soon

    Followers

    Soon

    • Spec carousels
    • Verdicts
    • Launch spotlights
    Avg. reel views
    —
    Posts
    —
    Engagement
    —
    Cadence
    —

    Carousels & launch posts

Who's watching

Where the audience tunes in.

  • 100% Organic Tech Enthusiasts
  • Gen-Z & Millennial Builders
  • High-Intent Buyers
  • 84% aged 18–34
  • 94/100 keyboard affinity

Where they are

01 · India

Home market and core audience.

  • — Tier-1 metros and tech-enthusiast core
  • — Durgapur · Kolkata · Bengaluru · Mumbai · Delhi NCR
  • — INR pricing, Amazon.in and brand-store links

Hubs: Kolkata · Durgapur · Delhi NCR · Mumbai · Bengaluru

Age split · % of audience

  • 46%

    18–24

  • 38%

    25–34

  • 16%

    35+

Category affinity · index 0–100

  • Mechanical keyboards & input94
  • PC components, GPUs & motherboards86
  • Desk setup & monitors82
  • Audio & creator gear78
  • Smart home68

Source: Creator-reported · YouTube Studio & Instagram Insights. Region shares are shared on request with current Studio/Insights screenshots.

02 The work

Apparently, brands like us.

Showing 4 of 4 partners.

  • Gigabyte AORUSCoverage
    • AORUS Master 16 + B850M Elite ICE

    436 FPS benchmark run on the AORUS Master 16 (Core Ultra 9 + RTX 5080), covered alongside the B850M Elite ICE motherboard.

    From the AORUS Master 16 video
  • EPOMAKERReview unit
    • Epomaker HE108
    • RT75 mechanical keyboard

    A proper Hall Effect board in a full-size layout, with the features competitive players want — plus the RT75 with Creamy Jade switches.

    From the HE108 and RT75 reviews
  • EPOMAKER × AULAIndependent purchase
    • EPOMAKER × AULA F75 Max

    A TFT display, a multifunction knob and tri-mode connectivity in a compact 75% frame — and the value is hard to argue with.

    From the F75 Max review
  • DJICoverage
    • DJI Mic Mini 2

    Sound and ANC tested in the field, then unboxed on camera. The Mic Mini 2 now lives in the creator kit.

    From the Mic Mini 2 video

Testing standards

  1. Every keyboard gets a recorded sound test on the same desk and mic
  2. Gaming hardware is benchmarked in real games, with FPS on screen
  3. Review units are disclosed on the page; paid content is labelled
  4. Brands don't approve verdicts — problems are reported as found

Production rig

Audio
Razer Seiren V3 Mini · DJI Mic Mini 2 (wireless)
Capture & edit
MacBook Air M4 · iPad Pro 11" (M5)
Benchmark bench
Intel i5-12400F · ZOTAC RTX 3060 · MSI Z690 Edge · DeepCool LE360 V2
Display
MSI G244F E2 · LG 43" UHD
Full setup in /gear

The deliverables

Four ways to work together.

  1. 14 Days

    Dedicated YouTube Video

    Dedicated YouTube long-form review

    8–12 min, 4K, with sound test or benchmark lab · @techwalatalks

  2. 10 Days

    In-Depth Written Review

    Flagship written review on TechwalaTalks.com

    Permanent SEO page, interactive sound/3D player, where-to-buy affiliate block

  3. 5 Days

    Short-Form Reels & Edits

    Short-form blitz

    YouTube Short + Reels on @soham_ae and @techwaltalks

    • Instagram Reel spotlight on @soham_ae — Creator aesthetic, macro B-roll (5 days)
    • Carousel + feed feature on @techwaltalks — Specs and verdict (4 days)
  4. 3 Days

    Long-Term Desk Integration

    Permanent placement in /gear

    “The Gear Behind TechwalaTalks” interactive setup

    • Raw 4K B-roll & macro photography licence — Commercial licence for your own channels (7 days)

04 Build your brief

Pick what you need. We'll do the maths.

Your brief // Preset 02

Est. views
~1.5K
Channels
2
Turnaround
14d

Views are averages of recent posts on each channel, not guarantees. 2 selected items are evergreen or licensing and not counted. Turnaround is business days from product receipt.